The Architect The Builder and The Eclipse of the Old World
How the theories of Jeremy Rifkin, the infrastructure of Dereticular, and the strategies of Biz Builder Mike are converging to build the post-capitalist future.
By DeReticular Team
We are standing on the shoreline of history, watching the tide go out on an economic model that has ruled the world for centuries. It’s messy, it’s chaotic, and for those still clinging to the old ways, it is terrifying. But for the builders, the architects, and the navigators, it is the single greatest opportunity of our lifetimes.
To understand where we are going, we must look at the convergence of three distinct forces: a prophecy, an architecture, and a methodology. This is the story of how Jeremy Rifkin’s economic theory, DeReticular’s sovereign infrastructure, and Biz Builder Mike’s strategic mentorship are aligning to construct the “Zero Marginal Cost Society.”
1. The Prophecy: The Zero Marginal Cost Society
In 2014, economic theorist Jeremy Rifkin published a book that sounded less like an analysis and more like a warning bell: The Zero Marginal Cost Society.[1]
Rifkin’s thesis was radical but mathematically inevitable. He argued that the driving force of capitalism—the race for higher productivity—would eventually eat itself. As technology evolves, the cost of producing an additional unit of a good or service (the marginal cost) plummets toward near-zero.[1][2][3][4]
Think about it: What does it cost to send one more email? Zero. What does it cost to generate one more kilowatt of solar energy once the panel is installed? Near zero. What does it cost to 3D print a product once the design is finalized? Just the raw material.
Rifkin predicted the rise of the Collaborative Commons—a new economic paradigm where peer-to-peer sharing replaces centralized corporations. He outlined the infrastructure required to support this shift, which he called the Three Internets:
- The Communications Internet: (5G/6G, Mesh Networks)
- The Energy Internet: (Renewables, Microgrids)
- The Logistics Internet: (Autonomous transport, IoT)
For a decade, this remained a brilliant theory waiting for a practical application. The world had the “Communications Internet,” but the Energy and Logistics layers were still trapped in centralized, fragile monopolies.
Until now.
2. The Architecture: DeReticular and the RIOS Ecosystem[5][6][7][8][9][10]
If Rifkin provided the why, DeReticular is building the how.
The central problem with modern infrastructure is right there in our name. To be “reticular” is to be net-like, but in the traditional sense, it implies a centralized net where everything depends on a core. When the core fails (a grid blackout, a cloud outage, a supply chain collapse), the whole net goes dark.
DeReticular was founded to invert this model. We are building DeReticular Architecture: systems that are decentralized, self-healing, and self-financing.[6][10][11]
Our flagship initiative, the Rural Infrastructure Operating System (RIOS), is the physical manifestation of Rifkin’s “Three Internets,” but with a critical upgrade: Sovereignty.
- Rifkin’s Energy Internet becomes the RIOS Power Layer (Agra Dot Energy): Using plasma gasification to turn waste into energy at the edge, creating self-powering communities.
- Rifkin’s Communications Internet becomes the RIOS Connectivity Layer (Trifi Wireless): Mesh networks that don’t just connect to the internet but are the internet, resilient to central failure.
- Rifkin’s Logistics Internet becomes the RIOS Mobility Layer (Kurb Kars): Autonomous, localized logistics that move goods with the efficiency of data.
We aren’t just lowering marginal costs; we are eliminating the “rent” charged by centralized gatekeepers. By leveraging DePIN (Decentralized Physical Infrastructure Networks), we turn every home, farm, and business into a node that owns its own power, data, and value.
3. The Methodology: Biz Builder Mike and “The Navigator”
Building the infrastructure is only half the battle. You can build the fastest ship in the world, but if the captain tries to sail it like a 19th-century galleon, it will sink.
This is where Biz Builder Mike enters the equation.
As the “Mentorship Layer” of our ecosystem, Biz Builder Mike operates on a single, ruthless truth: “You can’t sail today’s boat on yesterday’s wind.”
Rifkin predicted the Eclipse of Capitalism, but he didn’t write the manual on how entrepreneurs should survive it. The traditional business logic—scarcity, centralization, proprietary guarding of assets—is obsolete in a Zero Marginal Cost world.
Biz Builder Mike translates DeReticular’s high-tech architecture into a practical battle plan for the modern entrepreneur. The strategy focuses on:
- From Automation to Orchestration: It’s not enough to use AI to write emails. The new entrepreneur uses Agentic AI to orchestrate entire supply chains, predicting needs before they arise.
- The AI-Native Workflow: Building businesses that are “born digital,” utilizing Digital Twins to test products in the virtual world (at zero cost) before building them in the physical world.
- Community as Shareholder: Aligning with the “Collaborative Commons,” Mike teaches models where the customer is also the producer (the “Prosumer”), turning passive markets into active, self-funding ecosystems.
The Strategic Alignment: The Perfect Storm
When we overlay these three layers, we see a clear roadmap for the future of our civilization.
- The Economic Reality (Rifkin): We are moving toward abundance. The cost of entry is dropping. The barriers are falling.
- The Physical Platform (DeReticular): We now have the technology (RIOS) to build infrastructure that is cheaper, stronger, and more sovereign than the centralized utilities of the past.
- The Human Strategy (Biz Builder Mike): We have the mentorship to train a new generation of “Captains” to navigate this abundance without drowning in it.
The Era of the “Sovereign Commons”
Rifkin worried that the transition to the Collaborative Commons would be messy. He was right. The clash between the old centralized giants and the new decentralized networks is happening right now.
But at Dereticular, we believe the outcome is already decided by the laws of physics and economics. Distributed systems are more efficient. Decentralized power is more resilient. And businesses built on “Zero Marginal Cost” principles are faster than their legacy competitors.
The alignment is clear.
Rifkin drew the map.
DeReticular is building the ship.
Biz Builder Mike is teaching you how to sail.
The tide is turning. Are you ready to build?
For more on how to integrate these strategies into your own enterprise, visit www.bizbuildermike.com or explore the RIOS architecture at www.dereticular.com.
Sources help
- blinkist.com
- medium.com
- wpcomstaging.com
- sobrief.com
- dereticular.com
- kurbkars.com
- dereticular.com
- kurbkars.com
- dereticular.com
- dereticular.com
- bizbuildermike.com
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